Nuestra historia –
We farmers think in generations
It seemed like a very normal Sunday. The eighty-five-year-old Antonio arose in the early morning to take his daily stroll through the citrus groves. However, when he bumped into Boris Jost, the great-grandson of organic farming pioneer Ernesto Baumann and the founder of the citrus orchard, it became clear to him that something was amiss.
Standing together in the middle of the orchard, Boris told him in hushed tones that the orchards had to be sold. For Antonio, it seemed like the world was collapsing around him. He had dedicated his life to this little piece of earth and loved it dearly. “You can’t allow that Boris! Your great-grandfather Don Ernesto would’ve wanted the farm to stay in the family!” Over the following days, the words of the experienced farmer followed Boris. A few days later, in his great-grandfather’s office, he came across a dusty folder full of letters written by delighted customers from France, England and Germany. Reading through the letters he thought to himself: “Antonio’s right. Why should I give up on the very thing that’s given our family so much? Why should I sit in some office, staring at a screen, when I could be growing and harvesting oranges in sunny Montesa?” And so, Boris decided to leave his well-paid job and set to work continuing what his great-grandfather had first begun in 1929.
Some call it organic, for us, it’s just normal.
The vision of a natural product, harvested once it’s ripe and delivered directly from the tree to the consumer, quickly convinced other farmers in the area. Inspired by this simple but convincing vision, our network of highly dedicated organic citrus farmers has grown in a very natural and constant manner.
Take a holiday amidst the groves of La Montesina in Montesa, a mere hour’s drive from Valencia. Pick pure happiness from our trees, eat your citrus fruit on the spot. Enjoy a landscape that fires your imagination.